Hello, this is Kilch, President and CESnow.
The summer has been incredibly busy and productive at RAMP. First and foremost, based on last season’s very good results (XGames, Dew Tour, Grand Prix Medals, Freeskier Magazine Editor’s Pick and we hit our sales plan), we raised the Capital we wanted to raise to bring the Company to the next level. We’ve been finishing prototyping on 2011-2012 product in all sizes and the process is well underway for 2012-2013.
Just this past week we spent three days at Mt Hood on perfect snow and finished 6 sizes. We also tested a new symmetrical twin snowboard. We then were on display for three days in the Eco Village at The Gorge Amphitheatre in Washington for the music festival headlined by Dave Mathews Band. It was so great to see how much skiers and riders loved our new product and our Factory Direct approach. It’s a very exciting time as we are in such a growth phase.
Our website is going through some major improvements which you will soon see. Athletes are excited about a new concept we are developing where they can bring special deals to their fans. We are also adding Ski Poles, Snowboard Bindings and Bern Helmets to our offering this season.
When I look back to where we were this time last year and where we are now it is amazing. Many people who demo’d with us last season are calling and buying the skis and snowboards they tried. Bottom line is people are psyched at how we can bring them such great product at a better value and deal with us directly. This new approach to selling action sports equipment is working.
Next week I’m going to start talking about what we are working on for new product in skis and snowboards.
Kilch
President and CESnow